Making the Platform Economy Big and Hard to Miss
“Why did WePay wrap a train car?”
I’ve been getting that question a lot lately. Actually we wrapped two Caltrain cars that shuttle daily between San Francisco and San Jose. Maybe you’ve seen one of them –they’re big and blue and bearing the logos of WePay and our customers.
This is one element of a campaign to start a conversation about the rapidly emerging platform economy. Business platforms such as eBay, Uber, Etsy, Airbnb –sometimes also called multi-sided marketplaces–are transforming the economy. Many of our customers are part of this movement.